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Corporate Values
Learn the wisdom of water,
and carry forward the virtue of water.

Water facilitates the growth of all things;

food and oil facilitate the health of all people.

Management of grain and oil business

Requires the same wisdom and virtue of “water”.

Acting like water, clear and trustworthy;

Treating people like water, warm and benevolent;

A mind like water, good at tolerance;

A character like water, tough and persistent;

Dealing with affairs like water, flexible and wise;

......

Learn the wisdom that is as clear as water and learn the virtue of water that nourishes all things.

To act for good,

Is to seize the opportunity and development trend of the market.

Follow the trend and act in accordance with the “Way”.

Maintain the momentum of sustainable development in the market competition, and promote the management to a higher level.


Rushing forward,

In the face of the rapidly changing times, with a positive and courageous mindset, the company will face the difficulties, constantly innovate its management ideas, embrace the changes of the times, break through the old mindset, conquer itself and surpass itself, so as to promote the sustainable long-term development of business management and achieve a better future.

Corporate Spirit
To act for good, to move forward.
Corporate Guidelines
Start with small things,
and act for goodness like water.

The sum of every grain of rice can feed all people.

The sum of every drop of water can converge a sea.

Every word and deed shapes a virtue.


The way of working of Lifto people,

Is to treat every trivial thing,

Seriously for excellence.

Just like water,

Constant dropping wears the stone.

Employees are like water, making contributions to the development and advancement of the company.


Management is like a stream, benefiting all things endlessly.

Gathering high-quality and safe products

As a mature brand focusing on the segmented grain and oil food ecological market, the company has to take the social responsibility of “guarding the safe and healthy consumption”, clearly understand the market demand and provide more comprehensive and high-quality services to customers in time.

Develop more trust, loyalty and reputation among the audience groups.


Promote innovation and strengthen channels

Take advantage of the 30-year channel cultivation of the Group, realize the comprehensive integration of online and offline business development with the help of Internet technology, open up the regional 2B2C business flow and logistics, and make the Group an excellent operator of channel business flow and logistics


Gathering common dreams and sharing career platform

Partners with common dreams are gathered, and insist on the expectations and exploration of industry leadership together with us. They are not afraid of difficulties and are willing to take up the responsibility to lead the team to face unknown challenges and difficulties together, and gradually reach a consensus of ideas within the company and share the joyful results together.

Mission of Group
Gathering thousands of families,
and linking all things.
Vision of Group

Establishing an excellent company width a century-long legacy.

To Build an ecological,intelligent and sate regional supply chain platform.

To output a beautiful,natural and convenient "Lifto lifestyle".